Coach Like A Mother is an operations manual for coaches at every
point in their career. Every coach will benefit from valuable lessons in
interacting with the 21st century athlete. Young coaches and those new
to the profession will find information useful to navigating their
career path. Boomer and Generation X coaches get useful tips on dealing
with Generation Y Millenniums and Generation Z kids. The insights from
Coach Like A Mother on leadership and management can be applied to
coaching, parenting, and business.
Helen Williams is the CEO of HMW
Sports Consulting. She has over 25 years of experience in coaching and
administration in intercollegiate athletics. Her mission is to engage
coaches, helping them improve communication skills and understand their
roles in the lives of the young people they work with.
Reviews of Coach Like a
Mother:
“Helen’s book is insightful,
funny and most serious. She allows the reader to view and ponder the
socio-intellectual aspects of the profession through her own experiences
and resultant philosophies. It is a terrific read for all young coaches
and a must-read for those contemplating entering the coaching
profession."
Charlie Titus, Vice
Chancellor for Athletics & Recreation, Special Projects & Programs,
UMass Boston
“In Coach Like A Mother, Helen is
simply doing what she does best, sharing her knowledge in a real and
honest way.”
Cindy Key, Career
Strategist, Managing Partner and Co-Founder of Key Concepts
"Helen Williams skillfully guides
the aspiring coach to success with this step-by-step, practical field
manual—a must-read.”
Barry
Cohen, author of 10 Ways to Screw Up an Ad Campaign; co-author of
Startup Smarts
and Comin’ Home

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